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A Better Test for a Better World that Speaks to a Student’s “Big Future”

Imagine a college entrance test that doesn’t just decree a numerical grade, it also offers constructive comments on how each student can improve and refers them to a free, tailored online prep course.

The College Board is going beyond just testing students. As our Big Future animation tells high school students: “Think of Big Future as your personal GPS” that will show the way to a better education and admission to the right college.

You really have to cheer on the College Board for this new outlook. And AD Lubow is proud to play a part. If it matters, we’re there.