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ADLubow25:
Principles for Principals

Next in our AD Lubow 25th Anniversary Series: TEACHING TEACHING. If you want to discover how to turn a troubled school around, why not ask the most visionary principals in the nation how they’ve done it. That’s precisely what the National Association of Secondary School Principals did. A 200-page report resulted, naming in rather scholarly terms the best practices in leadership, data management, teacher teamwork and more.

We were commissioned by the brilliant Christen Pollock, then with the College Board and now the head of edBridge Partners, to show what these reforms looked like in everyday classroom life. Our more than 40 instructional videos, shot in eleven schools around the country, were presented with other learning aids in a groundbreaking website called Leading Success. Explaining complicated issues in clear and engaging terms is another part of our company DNA. You see this trait appearing a lot in our 25 years. More on that later.